Pure & Natural(TM) Sponsors Celebrity Eco-Retreat
Published January 30th, 2008
NEW YORK, Jan. 29 - Felicity Huffman, Virginia Madsen and John Legend are just some of the top celebrities that stopped by the Pure & Natural(TM) Eco-Retreat produced by Backstage Creations in Park City, Utah. Located on Main Street, this celebrity gifting suite, open to exclusively to invite-only VIPs, took green to a new level by providing eco-friendly cocktails, hors d’ouevres and gifts, while also educating their influential guests on the importance of living an environmentally conscious lifestyle.
Other sponsors of the Pure & Natural(TM) Eco-Retreat included Warmbat Boots, manufacturers of the World’s finest sheepskin footwear, Navigon GPS Systems, a provider of navigation products and solutions that make reaching a destination a simpler and more eco-friendly task for consumers; Dianka Designs, which offers three distinctive jewelry collections utilizing materials from renewable resources such as aspen leaves, rose petals and genuine butterfly wings; grow, which designs eco-friendly products for modern babies and kids and Undun Denim, a fashion-forward organic line, all of which helped to further demonstrate the lounge’s commitment to providing an eco-friendly haven to celebs in Park City. Media partner Variety magazine was also live in the lounge and reported on the latest celebrity sightings and happenings.
As part of the retreat, a guest appearance was made by eco-friendly stylist Kimberly Rider, author of Organic Baby and The Healthy Home Workbook. Guests of the retreat, including up and coming rock group One Republic, members of Maroon 5, High School Musical and Eliza Dushku had the chance to chat one-on-one with Ms. Rider and take away valuable tips on how to live a sustainable, all natural lifestyle. She also personally signed copies of Organic Baby for select celebrities.
Each celebrity who visited the Pure & Natural(TM) Eco-Retreat was invited to create a gardening kit with their choice of Pure & Natural(TM)-branded seeds and gardening tools. Celebrities including Felicity Huffman from Desperate Housewives, Dylan Walsh from hit TV show Nip/Tuck, Rex Lee from Entourage and Jimmy Jean-Louis from Heroes took the time to create a custom gardening kit, housed in an autographed Pure & Natural(TM) eco-friendly tote. The celebrity gardening kits will be put up for auction on Clothes Off Our Back through February 21st, with proceeds benefiting the Earth Pledge Seed Blitz program, which teaches urban children the value of growing and using plants to help them connect to the earth.
About Pure & Natural
Drawn from and inspired by nature, Pure & Natural(TM) offers consumers what they need to keep their bodies and environment clean and healthy. Pure & Natural(TM) uses ingredients derived from nature and recycled packaging to form a brand that is truly eco-conscious. The product line consists of a Body Wash, Liquid Hand Soap and Bar Soap which are each available in three ingredient combinations: Moisturizing Almond Oil & Cherry Blossom, Cleansing Rosemary & Mint and Renewing Grapefruit & Pomegranate. All Pure & Natural(TM) products are biodegradable: the Body Wash and Liquid Hand Soap packaging are 100% recyclable, the Bar Soap packaging is made of 100% post consumer paper with seeds embedded inside, so users can actually plant the wrapping in the ground and watch it sprout a few weeks later. Pure & Natural will be available at mass market retailers nationwide in February, 2008. Prices range from $3.99 to $5.99 SRP.
Nurture yourself and the world around you with Pure & Natural(TM). — 98% Natural Origin — Hypo-allergenic — Biodegradable formulas — 100% Recyclable Packaging — Paraben Free — Not tested on animals
